I'm sorry but she just wasn't ready for Prime-time.
She was never a journalist.She's a soccer mom and out of her league.
What the fuck was CBS thinking?Who's in charge over there?
I could run that network better from my bathroom on the toilet.
She a lightweight and was never more than a pretty face(not my opinion) and was a pampered and spoiled celebrity.
In my opinion people like their news cold.
Just the facts maam.
That was never enough for her and Katie always has to make little faces and scowl or smile and add her little opinion on everything.
"This is unbearable...why won't he just resign?"
Katie is tankin' and I love it and I predicted it.
She's like a bimbo who wants to be taken seriously while she's giving you a lap dance.
Where will she go after CBS? She'll be radio-active.
No one will touch her,well at least not for 15 million a year.She'll have to scrape by on two or three million a year.
Nowadays media celbrities are no longer content to just bring you the story.They want to be part of the story too.
Remember Anderson Cooper in Lebanon wearing his blue flak vest and "risking his life" to bring us the news of the war.
How about Geraldo at the Super Dome in New Orleans holding up a little black baby with a very ripe diaper saying"what the hell" to Bill O'Reilly while he sobbed for the viewers.
Anyone remember Sheppard Smith reporting from a balcony on Bourbon Street wearing his hat backwards during Katrina?
He was cocked.
Their ego's are always bigger than the stories that they are reporting on.
www.philly.com . . .
Was hiring Katie Couric to host the CBS Evening News a mistake?
CBS executives deny it, but there's a growing feeling within the network that Katie Couric is an expensive, unfixable mistake.
So unfixable that Couric - the first woman to anchor a network nightly newscast solo - may leave CBS Evening News, probably after the 2008 presidential elections, to assume another role at the network, CBS sources say.
Despite her A-list celebrity, her $15 million salary, and a promotional blitz worthy of a Super Bowl, the former star of NBC's Today has failed to move the Nielsen needle on No. 3 Evening News since her debut seven months ago.
In a bottom-line business like television, that's a cardinal sin. Already-low morale in the news division is dropping, says a veteran correspondent there.
"It's a disaster. Everybody knows it's not working. CBS may not cut her loose, but I guarantee you, somebody's thinking about it. We're all hunkered down, waiting for the other shoe to drop."
Seven correspondents, producers and executives at CBS and other networks interviewed for this story spoke on condition of anonymity, given the sensitive nature of the Couric situation.
Couric and CBS were a bad fit from the start.
"From the moment she walked in here, she held herself above everybody else," says a CBS staffer. "We had to live up to her standards. . . . CBS has never dealt in this realm of celebrity before."
Media experts predict Couric's ratings won't improve anytime soon, given that news viewers tend to be older and averse to change.
Couric, 50, draws fewer viewers than did avuncular "interim" anchor Bob Schieffer, 20 years her senior. Much of the feature-oriented format she debuted with is gone, as is her first executive producer, Rome Hartman.
"The broadcast is an abject failure, by any measure," says Rich Hanley, director of graduate programs at the School of Communications at Quinnipiac University.
"They gambled that viewers wanted a softer, less-dramatic presentation of the news, and they lost. It's not fair to blame Couric for everything, but she's certainly the centerpiece and deserves a fair share."
CBS Evening News this season averages 7.319 million total viewers, down 5 percent from the same period a year ago, according to Nielsen Media Research.
Couric's viewership has dropped nearly 30 percent since her Sept. 5 premiere week, when she averaged an inflated 10.2 million viewers and led CBS News to its first Nielsen win since June 2001.
